How do you choose which company to purchase from if you are looking for gift hampers, gift baskets, baby gifts or another gift for a season or occasion.
As with any industry there are a range of suppliers. They broadly fall into the following categories;
- Those that sell via traditional retailers.
- Those that sell on-line.
Those sold in the traditional retail model are usually a mass produced gift hamper/basket, they are created to meet a price point (usually at the lower end) and can often have a lot of what you would find in the supermarket in them. These gifts are often found in large retailers such as department stores and other chain style outlets.
Those that sell on-online tend to provide more individual gifts, be more specialised and can offer the extras such as;
- Gourmet food and wine products.
- A gift card message.
- Branding for example branded corporate ribbon.
- Customisation and the creation of a unique gift.
- Specialist delivery service.
Both gift types serve a purpose , it is really up to you to choose which one suits your requirements. Our advice is do your research, look on-line and instore and compare the offerings.
